Chrysler launched the all new 2015 200 sedan at the North American International Auto Show and interestingly Mopar, the performance division of Chrysler Group, was also present there with its range of Chrysler 200-specific parts and accessories.
Chrysler has high hopes with the all new 200 sedan and it is leaving no stone unturned to make it a success. While the car offers enough standard infotainment and safety features to make it technically appealing, the Mopar division is going to give customers an opportunity to make their 200s even more attractive by adding visual and performance elements.
“The all-new 2015 Chrysler 200 is a revolutionary vehicle for Chrysler Group, and for the segment as well, so we created a vehicle that complements the soul of the 2015 Chrysler 200, while also showcasing how Mopar parts and accessories can help owners personalize and customize the new sedan to truly make it their own,” said Pietro Gorlier, President and CEO — Mopar, Chrysler Group LLC’s service, parts and customer-care brand. “The modified 2015 Chrysler 200 on exhibit in the Mopar NAIAS display demonstrates our commitment to working with all Chrysler Group brands to offer Mopar products that let customers personalize their ride right when it arrives in the showroom, or even before through the Mopar Custom Shop.”
Mopar has also put a modified Chrysler 200S on display at 2014 NAIAS. The exterior is strikingly different and gets a Lunar White Pearl Tri-coat color. The Mopar-modified version is powered by a 3.6-liter Pentastar V-6 engine that produces best-in-class 295 horsepower and 262 lb.-ft. of torque. The car rolls onsatin carbon, 19-inch alloy wheels. The interior makes use of premium white leather seats complemented by bronze stitching, bronze accents, Mopar floor mats and plenty of other features.
Mopar will make sure that customers going for the 2015 Chrysler 200, get a variety of options to choose and hence it aims at offering nearly 90 products by the end of the calendar year.
The list of Mopar products for the exterior include Mopar Electronic Vehicle Tracking System, Wheels, Wheel locks, Locking fuel cap, Graphics Package, Bicycle hitch receiver, Mopar wheel center caps, Emblem Kits, Vehicle covers, Production turn signal mirrors, Engine block heater – 2.4-liter, and Master shield.
The interior products include Ambient lighting, Autonet Wi-Fi, Roadside Safety Kit, Emergency Kit/Tire repair, Collapsible tote, Cargo trunk net, Molded cargo tray, Door sill guards, In-Vehicle wireless charging, Premium floor mats, Slush floor mats and Rear backup camera/mirror.